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The Influence of Three Mass Media Campaigns on Variables Related to Adolescent Cigarette Smoking: Results of a Field Experiment

Citation

Bauman, Karl E.; LaPrelle, John; Brown, Jane D.; Koch, Gary G.; & Padgett, Connie A. (1991). The Influence of Three Mass Media Campaigns on Variables Related to Adolescent Cigarette Smoking: Results of a Field Experiment. American Journal of Public Health, 81(5), 597-604. PMCID: PMC1405075

Abstract

BACKGROUND: This paper reports findings from a field experiment that evaluated mass media campaigns designed to prevent cigarette smoking by adolescents.

URL

http://dx.doi.org/10.2105/ajph.81.5.597

Reference Type

Journal Article

Journal Title

American Journal of Public Health

Author(s)

Bauman, Karl E.
LaPrelle, John
Brown, Jane D.
Koch, Gary G.
Padgett, Connie A.

Year Published

1991

Volume Number

81

Issue Number

5

Pages

597-604

PMCID

PMC1405075

Reference ID

3524